Shopcreator

Shopcreator are one of the leading suppliers of e-business software solutions. They offer a range of products and services that range from an affordable entry level commercial website to sophisticated end-to-end e-business solutions. Established in 1998, they have become one of the Internet industry's leading suppliers, and have sold their solutions to thousands of clients including Sainsbury's, the Co-Operative Group, Safeway's and Watford FC. Their phenomenal growth has been based on their successful philosophy of reducing the complexity of e-business, and producing a fully managed e-business environment that is easy-to-use.

About two years ago, Shopcreator were experiencing a steady increase in demand from their high-end clients for an improvement to the speed and accuracy of the online buying process in their e-business products. Some clients had recommended to Shopcreator that they should investigate the idea of integrating an addressing solution into their products as a way of improving the buying process, and adding value to their products.

Responding to customer needs and wants, Shopcreator decided to undertake research into the benefits of address management solution integration. In their research, they identified that integrating an address management solution would have significant benefits in terms of speeding up the online registration process, and also in improving the overall ease-of-use of their products. With address management functionality integrated into their products, a site visitor using a Shopcreator product simply enters a postcode or partial address to return a full and valid address, saving time and effort. Further, address management also helps to reduce keying errors as addressing solutions partially completes online address registration, helping to ensure a company's database is populated with only accurate addresses that are vital for the correct delivery of products and successful marketing.

In deciding which company's products to go for, Shopcreator's research revealed that there were two leading suppliers, one of which was Capscan - the supplier they would ultimately choose. Stuart Hull, Operations Manager explains why they chose Capscan: "We carried out thorough bench testing on the solutions of the two perceived major suppliers in the market. Of the two, Capscan's Zapcode Webnet came out streets ahead in terms of both quality and cost effectiveness. The other solution was just not cost-effective in terms of how much our customers were willing to pay."

Since partnering with Capscan, Zapcode Webnet has benefited many of Shopcreator's customers, including The Guardian, DVD Plus and The Science Museum. Stuart Hull adds, "With Zapcode Webnet integrated into our e-business products, we are able to offer our customers a more comprehensive e-business solution. Companies can now be assured of capturing only accurate customer contact details online."

As Shopcreator continues to grow and expand at a rapid rate, their relationship with Capscan is becoming more and more important. Stuart Hull explains, "We are currently branching into integrated fulfilment systems for catalogue and phone orders. Because of the high degree of address accuracy needed for this area, it is essential that Capscan's products and service is of the highest possible standard. Fortunately we have no worries here, as Capscan's products are excellent and Capscan themselves are very responsive and easy to work with. We would definitely recommend them to other organisations."

More About Shopcreator

Shopcreator is a leading provider of portal and e-business solutions to public sector, SME and corporate organisations, with leading customers including, Sainsbury's, the Co-Operative Group, Safeway's, Watford FC, London Irish Rugby Club, the Science Museum, Girl Guiding Association, Sheffield Theatres, Yorkshire Forward, Yorkshire and Humber Assembly, Aston Villa FC and the Daily Mail. The company provides end-to-end e-business solutions including education and training, consultancy, bespoke software, graphics design and full project management. Shopcreator was recently listed as one of the Sunday Times/ARM Tech Track 100 fastest growing unquoted technology companies, and was also ranked by Deloitte & Touche as one of the fastest-growing e-commerce companies in the UK. For more information visit www.shopcreator.com.